Samsung OLED 4K S90D Smart AI TV (2024)

QE48S90DAEXXU  QE55S90DAEXXU  QE65S90DATXXU  QE77S90DAEXXU  QE83S90DAEXXU
Screen Sizes:  48 Inch  55 Inch  65 Inch  77 Inch  83 Inch
  • OLED: Pure blacks and bright whites from individually controlled pixels
  • Object Tracking Sound Lite & Dolby Atmos®: Experience sound that moves with the action on-screen
  • Motion Xcelerator 144Hz: Experience ultra-smooth TV gaming with up to 4K 144Hz motion*
  • NQ4 AI Gen2 Processor: Brightness, colour and detail boosted by our most intelligent 4K AI processor

Top 4 Features

NQ4 AI Gen2 Processor

Quantum Matrix Technology

4K AI Upscaling

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Endless Free Content

A stunning OLED TV experience

NQ4 AI Gen2 Processor

Ensuring Website Compliance with Standards
Our most intelligent 4K processor
Think of the processor as the brain of the TV, and this is our most intelligent 4K processor. Using AI and 20 AI neural networks, it elevates content to near 4K quality. From streaming to gaming, it optimises both picture and sound, enhancing brightness, contrast, motion, sound and resolution – for a truly exceptional 4K experience.
*Upscaling may not apply to PC connection and Game Mode.

Performance compared to 2024 QLED

Up To

4x Faster NPU

2.5x

Greater AI Neural Networks

*Compared to 2024 Q70D QLED. *
*4K upscaling may not apply to PC Connection and Game Mode.

OLED Glare Free

Watch without distracting glare*

Every seat is a great seat. OLED Glare Free technology significantly reduces glare so you’re not distracted from the action on screen. From midday matches to late-night movies, no need to close curtains or dim lights so you stay focused on the action.

Picture Quality

OLED

Pure blacks & bright whites from individual

Experience the magic of cinematic viewing, in your living room. Rather than using a backlight, OLED technology allows each pixel to be individually controlled - creating pure blacks, bright whites and epic contrast. Combined with Pantone validated colour accuracy, everything you watch comes to life in stunning realism.

Expert Calibration

Brilliant colour, fine-tuned by the experts

Enjoy brilliantly mastered colour and truthful picture quality, that's already been calibrated by the experts. We bring you professional-grade colour calibration, without having to bring in the professionals.

4K AI Upscaling

Watch in glorious 4K, even if it wasn't filmed that way

From news to classics, our most powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. With AI and 20 neural networks, our TV intelligently analyses images and restores detail for a stunning visual experience.

*Upscaling may not apply to PC connection and Game Mode.

Real Depth Enhancer

Depth perceived just as a person’s eyes would

Real Depth Enhancer adjusts the foreground contrast to mirror how human eyes process depth. So when you are watching a nature documentary, it enhances an elephant's wrinkles while leaving the background as it is - just like a person's eyes would.

* Viewing experience may vary according to types of content and format.

Sound

Dolby Atmos®

Cinematic sound reimagined with Dolby Atmos and your TV's 8 speakers

Dolby Atmos delivers a sound experience that you can feel all around you. It works with the TVs 8 built-in speakers to create an incredibly immersive and realistic impression of sound. When a helicopter flies overhead in your favourite blockbuster, it feels like it is actually flying over you.

Samsung Q-Symphony

Samsung TVs and soundbars play together in perfect harmony

Enhance your Samsung TV experience with a Samsung Soundbar. Designed to work in perfect harmony, enjoy exceptional sound from both your TV and soundbar speakers – at the same time. Get the audio experience your Samsung TV deserves.

*Compatible Samsung Soundbar required.

Object Tracking Sound+

8 dedicated speakers follow the action on-screen

An immersive TV surround sound experience that puts you in the heart of the action. 8 speakers built-in to the four sides of the TV make the sound follow the action on screen. Hear a car zoom along the screen, the crowd cheer all around you, or the dialogue come from where the character is standing.

AI Sound

Sound optimised for your room and content

Using AI and 20 neural networks, the TV optimises the sound for what you’re watching and where you’re watching it. It automatically tailors the sound to your space; clarifies voices over background noise; and adapts the sound to match the type of content you’re watching. You'll hear every detail.

*Adaptive Sound Pro and Active Voice Amplifier can be activated in the TV settings. The default setting is that these features are off.

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